Star Alliance Named World’s Leading Airline Alliance at World Travel Awards

December 4, 2020 Admin

Star Alliance, which includes Air Canada, Lufthansa, United and other airlines, has been named the World’s Leading Airline Alliance in this year’s World Travel Awards.

The annual awards cover multiple categories and are awarded based on a worldwide poll of qualified executives working within travel and tourism, and the consumer travel buyer. The awards serve to acknowledge, reward and celebrate excellence across all sectors of the global travel and tourism industry.

Earlier, the Star Alliance’s branded airport lounge at Los Angeles International Airport (LAX) was recognized as the best in North America by the World Travel Awards. The lounge at LAX is one of eight such lounges globally.

“We are grateful for the continued recognition from travel and tourism executives and from the World Travel Awards organization,” said Jeffrey Goh, Chief Executive Officer of Star Alliance. “I do so on behalf of the hundreds of thousands of dedicated employees of the 26 member airlines of the Alliance, who work tirelessly to provide an unparalleled customer travel experience.”

“In a very trying year when our collective commitment has turned to providing passenger health and hygiene safety throughout their flight, we are finding ways to further innovate along the passenger journey through new contactless travel initiatives such as the recent launch of Star Alliance Biometrics at Frankfurt and Munich Airports, and solutions to address new frictions to a seamless journey experience,” Goh said.

“The World Travel Awards 2020 program received a record number of votes cast by the public. This shows that the appetite for travel has never been stronger,” said World Travel Awards founder Graham Cooke. “With hope and the tourism bounce on the horizon, our industry can look forward to a resurgent and bright future.”

A selection of the awards are listed below.

Air CanadaWorld’s Leading Airline – Premium Economy
Air New ZealandOceania’s Leading Airline, Oceania’s Leading Airline Brand
ANAAsia’s Leading Airline Brand
Brussels AirlinesEurope’s Leading Airport Lounge – THE LOFT by Brussels Airlines
Copa AirlinesMexico & Central America’s Leading Airline
Ethiopian AirlinesAfrica’s Leading Airline
LufthansaWorld’s Leading Airline to Europe, Europe’s Leading Airline
Singapore AirlinesWorld’s Leading Airline to Asia, Asia’s Leading Airline, Asia’s Leading Airline – First Class, Asia’s Leading Airline – Business Class
SWISSEurope’s Leading Airline – Swiss First
THAIAsia’s Leading Airline In-Flight Entertainment
TAP Air PortugalWorld’s Leading Airline to Africa, World’s Leading Airline to South America, Europe’s Leading Airline to Africa, Europe’s Leading Airline to South America
Turkish AirlinesEurope’s Leading Airline – Economy Class

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